GDPR and tracking opt-out

The General Data Protection Regulation (GDPR) entered force in the EU a few weeks ago. Because the regulation is broad, businesses will often find it difficult (particularly in the marketing industry) to figure out whether they need to adjust the way they store and...

Ingenious Technologies Announces Change in CEO

Berlin, 4th June 2018 Dr. Siamak Haschemi is appointed CEO; Christian Kleinsorge is appointed Chairman of the Supervisory Board Ingenious Technologies AG has announced changes to the executive board. Dr. Siamak Haschemi has been appointed CEO. He succeeds the two...

GDPR and 3rd-party tracking

What is 3rd-party tracking? 3rd Party tracking is the implementation of tracking codes from your publishers via containers which are integrated on your website. There are two types which are the on-page tracking code (which tracks page-views) and the conversion...