by Sabine Kamson | 11 Sep 2017 | Insights
As the choice of attribution model plays an extremely important role in performance marketing, and it can get pretty complicated, we want to help make things a little easier. After all, marketers are confronted with channels and partners with varying cost models, some... by Sabine Kamson | 7 Sep 2017 | Press
Berlin, 7th September 2017 Marketing technology provider Ingenious Technologies will be offering free consultation sessions on attribution customized to individual use cases at this year’s dmexco. Robert Schneider, COO Ingenious Technologies, and his Client team will... by Sabine Kamson | 23 Aug 2017 | Product
Reopening confirmed transactions Why should this interest me? Users with financial access can now update the status of confirmed transactions yourself. Before this update, you would have had to contact our support team to do this for you. How does it look now? For...
by Sabine Kamson | 22 Aug 2017 | Ingenious News, Insights
In today’s employee spotlight, we find out more about our Head of Product Management, Mitun Pandey! Mitun (pronounced like kitten but with an M!) joined the company just seven months ago but he is already an integral part of the team. With a background in sales, Mitun...
by Sabine Kamson | 10 Aug 2017 | Insights
Are you going to be at the dmexco? It is continuously outdoing itself as a leading trade show in digital marketing. Through the crowd and full packed schedule, we have a few tips for you to make the most of it. The platform for better marketing decisions If you...