by Sabine Kamson | 6 Feb 2015 | Insights, Product
A familiar complaint by the present-day marketer goes something like this: “I have about five hundred partners in six different channels and they all claim to be driving the most vital traffic to my website.” This problem is often deepened by the lack of real... by Sabine Kamson | 6 Feb 2015 | Insights
(Image source: Heraldry / Wikipedia, License: CC BY-SA 3.0) by Carlos Duez Escobedo There is no doubt that e-commerce is experiencing a boom in the last years, and it will continue to grow on a double-digit rate. When we analyze the situation in Europe, this... by Sabine Kamson | 21 Jan 2015 | Insights
ADZINE 12TH JANUARY 2015 AFFILIATE MARKETING BY: TOBIAS WEIDEMANN Bad news have dominated the affiliate marketing scene in the past few years: significant layoffs at Tradedoubler and Zanox, organizational restructuring at almost all big affiliate marketing... by Sabine Kamson | 15 Apr 2014 | Insights
WHAT YOU SHOULD KNOW ABOUT ONLINE MARKETING IN CEE COUNTRIES by Dariusz Geiger If you consider taking the plunge into a new market, you should check necessarily some crucial factors before – if it’s an online marketing-based business, there are some specific... by Sabine Kamson | 26 Feb 2014 | Insights
With the increasing relevance of mobile marketing and m-commerce, cross – device tracking has become an inherent part of the multi-channel tracking. Ingenious Technologies, an independent technology provider for online marketing and e -commerce, announces at the... by Sabine Kamson | 12 Feb 2014 | Insights
by Maria de Lorenzo-Alvarez There’s reason to be optimistic about 2014, the Spanish economy is showing signs of improvement and this newfound confidence will be reflected in advertising budgets over the coming year. More specifically, and closer to home, there’s real... 
