Ingenious Blog
Gain market insights from the performance marketing world and find out what’s new at Ingenious.
Latin America:Â Facts and figures on the e-commerce market
(Image source: Heraldry / Wikipedia, License: CC BY-SA 3.0) by Carlos Duez Escobedo There is no doubt that e-commerce is experiencing a boom in the last years, and it will continue to grow on a double-digit rate. When we analyze the situation in Europe, this...
Another satisfied client – check!
Having worked with us for about half a year, our client, Sparhandy GmbH, has expressed their satisfaction with our solution and services. According to Daniel Mensing, Team Leader Online Sales, not only have we provided the technology that they needed, our people have...
Ingenious has a new look!
We are happy to announce the launch of Ingenious Technologies’ new website, which goes live today. Moving away from the old design, this fresh new look is designed for optimal navigation and usability, as well as readability. With our new facelift, Ingenious takes...
Affiliate Marketing: Crisis or Change?
ADZINE 12TH JANUARY 2015 AFFILIATE MARKETING BY: TOBIAS WEIDEMANN Bad news have dominated the affiliate marketing scene in the past few years: significant layoffs at Tradedoubler and Zanox, organizational restructuring at almost all big affiliate marketing...
Top Online Players Go For Ingenious Technologies
As one of the leading provider for marketing automation and business analytics, Ingenious Technologies continues its expansion with well-known clients from the E-commerce Business. The company provides insights into their international list of customers at dmexco...
Markets – CEE Countries
WHAT YOU SHOULD KNOW ABOUT ONLINE MARKETING IN CEE COUNTRIES by Dariusz Geiger If you consider taking the plunge into a new market, you should check necessarily some crucial factors before - if it’s an online marketing-based business, there are some specific needs to...
GSMA Mobile World Hall 8.1-159 / Cross Device Tracking for Mobile & M-Commerce
With the increasing relevance of mobile marketing and m-commerce, cross - device tracking has become an inherent part of the multi-channel tracking. Ingenious Technologies, an independent technology provider for online marketing and e -commerce, announces at the...
A Closer Look at the Spanish Market
by Maria de Lorenzo-Alvarez There’s reason to be optimistic about 2014, the Spanish economy is showing signs of improvement and this newfound confidence will be reflected in advertising budgets over the coming year. More specifically, and closer to home, there’s real...
Kleinsorge Speaks at the IAB
IAB Warsaw 2013 Christian Kleinsorge – CEO Ingenious Technologies – presents at the IAB Forum in Warsaw on June 5th how companies can assure their on-line marketing success. In order to compete successfully in e-business, find customers on the net is the goal by...
Billing System for Partnership Management
As „E-Business Enabler“ Ingenious Technologies has now introduced its complete Ingenious.biz product offerings. Alongside the Partner Management modules Ingenious.net , Multichannel Tracking ingenious.track, the Partner billing system ingenious.pay will revolutionise...
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