by Sabine Kamson | 2 Jun 2017 | Ingenious News
Thriving in a World of Platforms – this is the theme of this year’s K5 conference. And that is the reason why e-commerce expert Jochen Krisch is inviting innovators and makers of the retail scene to come together. This is the first time that well-known brands and... by Sabine Kamson | 1 Jun 2017 | Insights
The world of affiliate marketing has evolved so quickly in a span of a few years. Has your business kept up? If you are placing your bets on your marketing partners to push your business forward, you will want to read on. When businesses consider affiliate marketing,... by Sabine Kamson | 19 Apr 2017 | Press
Berlin, 19th April 2017 The marketing technology provider Ingenious Technologies is launching a start-up contest for the second time, with a prize worth over €10,000 up for grabs. This contest is open to all young companies, who wish to build and expand their online... by Sabine Kamson | 9 Feb 2017 | Press
Berlin, 9th February 2017 At this year’s Online Marketing Rockstars, which takes places on 2nd and 3rd March in Hamburg, the marketing technology provider Ingenious Technologies will be providing insights on successful attribution for e-commerce players. During a... by Sabine Kamson | 12 Jan 2017 | Insights
Attribution is one of those topics with lots of myths and legends surrounding it. Every marketing strategy needs attribution, everyone thinks they know it, every technology provider think they have it. As a result, many assumptions arise, such as last-click is bad,... 
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