customer journey

K5 – The Conference for Retail on 22nd and 23rd June in Berlin

Thriving in a World of Platforms – this is the theme of this year’s K5 conference. And that is the…

8 years ago

Cross Device Tracking: How Customers Truly Interact With Brands

Marketers are increasingly aware that basing their strategies on last-click conversions is like going backwards into the dinosaur ages. The…

10 years ago

Multichannel and Cross-Device Tracking: Because One Size Never Fits All

by Anke Reuter-Zehelein Ingenious Technologies proudly announces the launch of its multichannel and cross-device tracking technology under the new edition…

10 years ago