marketing technology

K5 – The Conference for Retail on 22nd and 23rd June in Berlin

Thriving in a World of Platforms – this is the theme of this year’s K5 conference. And that is the…

8 years ago

Public and Private Affiliate Networks – which is worth your while?

The world of affiliate marketing has evolved so quickly in a span of a few years. Has your business kept…

8 years ago

Ingenious Technologies supports Startups with its Marketing Technology

Berlin, 19th April 2017 The marketing technology provider Ingenious Technologies is launching a start-up contest for the second time, with…

8 years ago

Marketing Technology for Established Online Players and Newcomers: Ingenious Presents Attribution Insights and Supports Startups

Berlin, 9th February 2017 At this year’s Online Marketing Rockstars, which takes places on 2nd and 3rd March in Hamburg,…

8 years ago

Do you know enough for successful attribution? [Free Whitepaper]

Attribution is one of those topics with lots of myths and legends surrounding it. Every marketing strategy needs attribution, everyone…

8 years ago

Weps Wins Martech Contest

Berlin, 4th January 2017   A young Estonian company has won the Ingenious Technologies Start-up Contest. Weps, which makes use…

8 years ago

What’s attribution and what’s all this fuss about it?

by Carlos Duez Escobedo In short, attribution determines who gets the sale or the conversion. In other words, it is…

8 years ago

Hello data, goodbye guesswork – how attribution modelling raises marketing efficiency

Berlin, 3rd September 2016   Ingenious Technologies will be presenting the latest version of its award-winning technology platform Ingenious Enterprise…

9 years ago