That’s a wrap, PMI 2015!

After all the preparation leading up to the Performance Marketing Insights 2015 and two days of the event at Hotel Estrel, Berlin, the Ingenious team is back in the office, tired but satisfied.

At the PMI, we exhibited the latest version of our Ingenious Enterprise solution, including the new voucher tool and the flexibility of including automatically integrated partners. We were happy to pique the interests of online marketing experts with it, as they recognized the need to collect accurate and integrated data, as well as the value of managing partners on a single platform, both from an advertiser and a publisher’s perspective. On top of that, we were armed with our brand new pricing and service packages this time around. These packages are designed to meet the needs of businesses of all sizes, both big and small. They also include all functionalities, so nobody is left with only a bird’s eye view of their businesses!

 

 

Plus, we hosted one of our fast-growing clients at our booth and they, too, have received positive feedback from the visitors and exhibitors. When our clients succeed, we at Ingenious are proud of that too.

Apart from meeting the different visitors and exhibitors and enjoying great food and drinks, we also benefitted from the inspiring keynotes, both from Ken Segall and Michael King, as well as the other talks and panel discussions. Of course, our favourite was the one on performance marketing and its metrics. That was a mere coincidence that this panel discussion was moderated by our very own COO Robert Schneider! We’re not biased – even our organizers described it as “one of the biggest debates over the event”.

 

 

After this fruitful event, we would love to thank the PMI team, who has done a fantastic job organizing this event. We hope that you have enjoyed the event as much as we did, and we hope to see you again next year!