attribution

Danke, dmexco 2017!

Was für eine Woche! Für einige von uns war es in diesem Jahr eine Herausforderung nach Köln zu reisen, aber…

8 Jahren ago

Marketing Technology for Established Online Players and Newcomers: Ingenious Presents Attribution Insights and Supports Startups

Berlin, 9th February 2017 At this year’s Online Marketing Rockstars, which takes places on 2nd and 3rd March in Hamburg,…

8 Jahren ago

What on earth is progressive attribution?

Every industry encounters different trends in their customer journeys. Typically, the most vital conversion target at the end of a…

8 Jahren ago

Do you know enough for successful attribution? [Free Whitepaper]

Attribution is one of those topics with lots of myths and legends surrounding it. Every marketing strategy needs attribution, everyone…

8 Jahren ago

What’s attribution and what’s all this fuss about it?

by Carlos Duez Escobedo In short, attribution determines who gets the sale or the conversion. In other words, it is…

8 Jahren ago

Hello data, goodbye guesswork – how attribution modelling raises marketing efficiency

Berlin, 3rd September 2016   Ingenious Technologies will be presenting the latest version of its award-winning technology platform Ingenious Enterprise…

9 Jahren ago